The purpose of this study is to investigate the individual variables of stress, depression, psychological well-being, and perceived restorative environment among tourists who experienced nature tourism, and further to clarify relationships between the variables. A survey of tourists who visited both Suncheon Bay Wetland Reserve, one of the world's five major coastal wetlands, and Suncheonman National Garden was conducted to achieve the purpose of this study. The results of testing the research question are as follows: First, nature tourists' stress was found to show positively (+) significant predictive power for depression. Second, nature tourists' stress was found to show negatively (-) significant predictive power for psychological well-being. Third, nature tourists' perceived restorative environment was found to have a positive buffering effect on the relationship between stress and depression. Lastly, nature tourists' perceived restorative environment was found to have a moderating effect on the relationship between stress and psychological well-being. The findings of this study might have theoretical value in that it is the first attempt to clarify the positive buffering effect of perceived restorative environment on the relationship between nature tourists' stress and depression. In addition, the findings might have theoretical value in that this study is the first attempt to clarify the moderating effect of perceived restorative environment on the relationship between nature tourists' stress and psychological well-being. Further, at the practical level, the findings of this study will be applicable to travel therapy or the therapeutic area of environmental psychology as useful theoretical data and policy data.

This study was conducted to find out the effect of factors forming the cooperative governance on the participation and performance of Tour Dure that have been in effect since 2013. Through this study, consultation and authority had an effect on the relationship between the factors forming the cooperative governance and participation, but the provision of information was rejected.
In the relationship between participation and performance, financial performance was adopted, but non-financial performance was partially adopted. In the relationship between the factors forming cooperative governance and performance, financial performance was adopted, but non-financial performance was partially adopted.
The Tour Dure is being implemented to promote tourism in a region where the population structure is rapidly changing due to aging and more women left, and is being implemented to promote the local economy such as creating jobs.
Through this study, I would like to suggest ways to induce the participation of members and to achieve high results in order to activate the Tour Dure.

The purpose of this study is to identify the correlation between risk perception and risk avoidance tendency and to investigate the effect of moderating effect on visit intention. The perceved risk ccofding to the moderating variable. Person Type, was found to have a different behavioral intention. Which has a significant effect on intention to visit. Allocentric group has low level of risk avoidance due to an active personality and it shows progressive tendency to challenge for planned goal without considering the perception of anxiety psychology. The Psychocentric group and thd Mic-centric group showed higher anxiety about the risk and the tendency to avoid the risk was strongly influenced by thinking about uncertainty. Therefore, it is verified that the intention to change and the intention to visit have a correlation. For this reason, the research study results show the intention to visit the festival places was different according to the personal tendency of the visitors. Festival hosting plays a pivotal role in regional development by developing the community and revitalizing the economy. Therefore it is considered that safety should be considered first by predicting the anxiety factors of tourists pesrception of danger through successful festival hosting.

This study presented the following research results by selecting 35 out of 49 5-star hotels in order to understand the effect of hotel companies' cash holding ratio on management performance. First, the management performance of a hotel company has a positive(+) average value. However, the cash holding ratio, current ratio, net working capital ratio, and cash flow ratio showed lower than appropriate ratios, indicating that the amount of cashes required for business operation is somewhat insufficient. Second, the correlation analysis between the cash holding ratio and other variables was conducted for management performance. Indexes related to debt capital show a positive(+) relationship with management performance, while indicators related to tangible assets, which are non-current assets of hotel companies, show a negative(-) relationship. Third, although there are differences in the indicators that show the influence on the management performance of hotel companies, it was suggested that management performance can be increased by utilizing variables related to the cash holding ratio. Therefore, hotel companies will need to actively utilize cash assets apart from tangible assets belonging to non-current assets that are held and used for business. Although hotel companies operate based on non-current assets, it is necessary to establish various marketing strategies using cash assets in order to improve management performance. Managers need to make decisions to verify and manage the appropriate cash holding ratio.

The purpose of this study is to explore innovative wellness tourism contents based on the needs and wants of the new silver generation to seek a strategy for positioning. The data were collected from the silver generation who was recommended by the researcher's acquaintances, family members, and relatives from March 15 to 21, 2020. The data collection was conducted using an on-line survey system. The scope of the survey was expanded to over 40s because there were several limitations in collecting on-site data due to the spread of infectious diseases(Corona-19). The data were analyzed by such statistical tests as independent two sample t-test, linear regression, univariate analysis, and multivariate analysis. The results revealed that the wants of wellness tourism are significantly related with the importance of the selection attribute of wellness tourism and intention to use. The study also identified the differences in the influence relationship between the research variables according to the type of wellness tourism group (e.g., necessary vs. unnecessary). The findings suggested that experts with the wellness tourism should input more efforts and attentions to develop innovatory contents which would be able to bring out the value and balance of life and preventive health care of the silver generation. In particular, the products and services of wellness tourism focusing on the variety and expertise tourism products and convenience of medical facilities must be run for the first to sustain continued development and market expansion of wellness tourism in the world tourism market.

July 28, 2020 for residents of Seoul, Gyeonggi, and metropolitan areas who have experience using delivery apps in order to understand which optional attributes of the delivery app reflect customer needs and which optional attributes should be improved first. From August 10th to August 10th, 3 indifferent qualities and 18 unified qualities were derived using the Kano model through a total of 238 samples. In Timko's Customer Satisfaction Coefficient, the items with higher Better Coefficient are the food taste and quality, the correct arrival time, detailed photos of the menu composition, the hygiene of the packaging, and the packaging hygiene with a high Worse coefficient in the order of luxurious packaging type. The taste and quality of food, resolution of inconveniences such as cancellation and refund, clear delivery fee notification, and thorough personal information security were followed. The simplicity of the membership registration process classified as attractive quality factor in the Timko customer satisfaction coefficient, thorough personal information security, accurate delivery of information such as menu, price, and business hours, reliable and honest reviews, accurate expected arrival time, food taste and quality, The hygiene of packaging, detailed photos of the menu composition, payment and accumulation of mileage, coupon, discount, and points, diversity of payment methods, and the simple payment system are attributes that can differentiate when increasing customer satisfaction and need to be used as a marketing strategy.

The purpose of this study is to identify the relationship between the quality of tourism performance, experiential value, and repurchase intentions felt by foreign tourists who watched Korean tourism performance, and further to propose theoretical and practical implications that will help create a new consumer market in the performance tourism industry in Korea. In order to achieve the purpose of this study, prior research on tourism performance quality, experiential value, repurchase intention, and the relationships between each others were analyzed. Foreigners who have visited Korea and watched tourism performances were distributed with questionnaires written in four different languages, and an empirical analysis was performed using SPSS v.21.0 with 236 valid samples out of 300 samples collected in the survey. Frequency analysis, factor analysis, reliability analysis, and multiple regression analysis of the collected data were conducted. This study demonstrated that the quality of tourism performances has partially positive effects on the experiential value, and that the quality of tourism performances and the experiential value of tourism performance have a significant effect on the repurchase intention. Future studies should contribute to establishing a theoretical framework, carrying out practical discussions and improving the satisfaction of foreign tourists through academic discussions in the field of tourism performance. Theoretical and empirical research on boosting tourism performance is also needed, as this is expected to mean more to the development of tourism in Korea.

Recently, due to the globalization of Korean food and COVID-19, Korean food has become a form of eating separately rather than having a table that is shared by many people due to sanitary problems. This study was intended to find out about the impact of one-person table setting attributes in korean restaurant on restaurant image and user satisfaction. For this purpose of the study, 248 questionnaires were collected from customers visiting One-person table setting Korean restaurant and used for statistical analysis. In this study, a correlation analysis was conducted after securing conceptual validity and reliability. The results of the empirical analysis of this study are as follows. First, it turned out that one-person table setting attributes in korean restaurant had a partial positive effect on the restaurant image. Second, it was shown that one-person table setting attributes in korean restaurant had a positive effect on user satisfaction. Third, the restaurant image had a positive effect on user satisfaction. Fourth, in terms of the mediating effect of one-person table setting attributes in korean restaurant on user satisfaction, aesthetic image was found to partially reflect the effect of convenience, health and hygiene on user satisfaction of individual table setting attributes. Accordingly, this study is judged to present and be actively utilized as a tool for another differentiated marketing strategy in the ongoing competition for dining out.

In east asia, confucianism has had a great influence not only on people's minds but also on economic development. This study was designed to understand the impact of confucian values on the sustainability of Korean longevity restaurants(老鋪). The purpose of this study is to derive the Confucian values that influenced the establishment of the core values of longevity restaurant. This can be used as information for building capabilities of restaurant that faced lots of barriers. In-depth interview method was conducted on 9 old korean restaurants with over 50 years of history and family succession. Key findings are following as; (1) Confucian values related to business succession; Filial piety (孝), Patriarchy (家父長制) (2) Confucian values related to business purpose; Righteousness(義) (3) Confucian values related to customer relationship; Benevolence or Human-heartedness (仁) (4) Confucian values related to Organization Membership; familism(家). Finally, based on these research results, academic and practical implications were provided.

The context to enhance proactive service performance needs to be investigated in the hotel industry because extra service efforts are needed to fulfill customer needs. This study aims to investigate the contextual impact of paradoxical leadership(PL) on proactive service performance(PS) mediated through trust in leader(TL). Paradoxical leadership includes five kinds of integration including uniformity and individualization(UI), self-centeredness and other-centeredness(SO), decision control and autonomy(CA), work requirements and flexibility(RF), and distance and closeness(DC). Focused on the hotel industry, the relationships among PL, TL, and PS have been hypothesized based on the existing literature. This study surveys the front-of-house employees of five star hotels using convenience sampling. The number of 272 cases was used for actual analysis and the results were explained using structural equation modeling. The results firstly indicate that CA made a significantly positive influence on TL whereas the impacts of UI, SO, RF, and DC were rejected Secondly UI, CA, and RF positively influenced PS whereas the impacts of SO and DC were rejected. Thirdly TL makes a significant impact on PS. Finally TL mediates for the relationship between CA and PS. This study indicates the context to enhance PS and discusses how to develop paradoxical leadership.